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Financial services · Bangladesh

ABG Pocket AI-Assisted Customer Platform

An omni-channel platform that brings web, mobile and social conversations into one interface for support teams.

Bangladesh
Client
ABG Pocket
Country
Bangladesh
Year / duration
—
PLX role
Technology solution provider
ABG Pocket co-branded debit card and app

The challenge

Customer conversations arrived through web, mobile and social channels, each handled separately, with no full history in front of the agent.

How it works

  1. CustomerWrites on web, mobile or social.
  2. AI assistantAnswers common questions at any hour.
  3. Smart routingSends the rest by history and urgency.
  4. Support agentSees the full history in one screen.

What PLX built

  • Live chat with AI assistants, 24/7
  • Ticket routing by history, sentiment and complexity
  • Unified CRM backend integrated with existing systems
  • Security and compliance controls built in

Result

Common questions are answered at any hour. Agents handle the rest with the full history on one screen.

55%faster response time
48%higher first-contact resolution
30%more repeat customer interactions
24/7AI-assisted support

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